We Have A Responsibility

Was this normal in 2025?

As photographers, we have a profound responsibility that transcends the boundaries of the written or spoken word, as well as any other form of artistic expression that I can think of. This unique medium allows us to capture moments in time, preserving them in a way that can evoke emotions, provoke thoughts, and tell stories that might otherwise go untold. Each photograph we take has the power to communicate complex narratives and convey deep truths about the human experience, society, and the world around us. Moreover, our role as visual storytellers is not merely about snapping pictures; it involves a thoughtful consideration of the subjects we choose to portray and the contexts in which we present them. We must be aware of the ethical implications of our work, recognizing that the images we create can influence perceptions, shape opinions, and even inspire action. This responsibility compels us to approach our subjects with respect and sensitivity, ensuring that we represent them authentically and honorably. In addition, the impact of photography extends far beyond the immediate moment of capture. A single image can resonate through time, influencing future generations and contributing to the historical record. As photographers, we must also consider the legacy of our work, understanding that our choices in composition, lighting, and subject matter can either uplift or misrepresent the realities we aim to depict. Thus, we are not just creators; we are custodians of visual history, tasked with the duty to reflect the truth of our surroundings and the diverse narratives of individuals and communities. In this light, our responsibility as photographers encompasses a commitment to continual learning and reflection. We must strive to improve our craft, develop our understanding of the world, and engage with the ethical dimensions of our art. By doing so, we can ensure that our work contributes positively to the discourse of society and fosters a deeper appreciation for the beauty and complexity of life as seen through our lens.

Let’s set aside the complex issues surrounding deepfakes, artificial intelligence, and the increasingly sophisticated "photoshopped" images that flood our digital landscape. In today's world, it is becoming progressively more challenging to discern what is genuinely real from what has been altered or fabricated. Renowned companies such as Adobe and Leica, along with several others, are actively taking significant steps to ensure the authenticity of photographs. They are developing technologies and methods to verify that the images we see have not been manipulated in any way, asserting that what you see is indeed what was originally captured through the lens. But the question remains: so what? The reality is that what people perceive visually creates a lasting impression, and that impression can be powerful, regardless of its authenticity. Take, for example, a recent video I encountered on Instagram that depicted a small boat with passengers being dramatically engulfed by a whale in a manner reminiscent of the legendary Moby Dick. Intrigued, I watched the video multiple times, searching for any subtle hint or clue that would allow me to confidently declare, "Aha! I’ve found the evidence that proves this is a hoax!" However, despite my thorough examination, I was unable to uncover any definitive proof of deception. While I suspect that the majority of viewers might initially think the video is fake, the deeper issue is the impact of that impression. The fact remains that the visual experience, whether real or staged, lodges itself in the minds of those who witness it. It creates a narrative that can shape perceptions and beliefs, regardless of one's willingness to acknowledge its fabricated nature. This phenomenon underscores a critical aspect of our modern digital experience: the distinction between reality and perception is increasingly blurred. The impressions we form based on what we see can influence our thoughts, feelings, and even our actions. Thus, even if a video or image is later revealed to be a fabrication, the initial emotional response and the mental image that it created can linger, reinforcing the idea that, in the realm of visual media, perception can often be perceived as reality. In this context, the challenge lies not just in verifying the authenticity of images but in understanding the profound effects that these impressions have on our collective consciousness.

Is this how people lived in 2025?

As photographers, we've not been around that long in the grand timeline of artistic expression, yet our impact on the world has been profound and far-reaching. We are often regarded as the original influencers, as our medium captures reality in a way that resonates with viewers on a deeply personal level. While there have certainly been influencers before us—those talented individuals such as painters, playwrights, poets, and philosophers who have shaped cultural narratives and inspired generations—our work possesses a unique quality that distinguishes it. Our photographs are tangible representations of the world around us; they encapsulate moments in time, emotions, and truths that can be felt and understood by anyone who gazes upon them. This authenticity imbues our craft with a significant weight of responsibility. With the power to document reality comes the obligation to portray it honestly and ethically. Photographers have the ability to highlight the beauty and complexity of life, to bring attention to social issues, and to challenge perceptions through the lens of our cameras. Each image we create has the potential to influence public opinion, evoke empathy, and spark conversations that can lead to change. Moreover, the evolution of technology has expanded our reach and capabilities, allowing us to share our work with a global audience almost instantaneously. This accessibility amplifies our responsibility, as the images we produce can shape narratives and influence societal values on an unprecedented scale. In this digital age, where images can be altered and manipulated, it is crucial for us as photographers to remain vigilant about the integrity of our work. We must strive to be not just creators of beautiful images, but also conscientious storytellers who respect the subjects we capture and the audiences we engage. In essence, our role as photographers transcends mere image-making; it is a profound commitment to truth-telling and a dedication to using our craft as a means of fostering understanding and connection in an increasingly complex world. As we continue to explore the boundaries of our art, we must remain aware of the powerful influence we wield and the responsibility that comes with it.

If you show it, own it.